Erin Soo Kee

Senior Product Management

I am an Agile Product Leader with 8+ years of experience in agile and lean product teams. As a product leader and agilist, I have expertise in product discovery, development & strategy, workshop facilitation, stakeholder management, agile delivery & building high performing product teams. I’m passionate about effective tools and processes for product teams to get the best results. I love working with my team to make the complex simple, and taking something from the spark of an idea to a customer and business outcome. I work as an in-house consultant to product teams, or within product teams.

Design that solves problems, one
product at a time.

About Me

I am an Agile Product Leader with 8+ years ofexperience in agile and lean product teams.As a product leader and agilist, I have expertise inproduct discovery, development & strategy,workshop facilitation, stakeholder management,agile delivery & building high performing productteams. I’m passionate about effective tools andprocesses for product teams to get the bestresults.I love working with my team to make the complexsimple, and taking something from the spark ofan idea to a customer and business outcome.I work as an in-house consultant to productteams, or within product teams.

MY KEY RESPONSIBILITIES

● Understand business and customer needs, painpoints & opportunities (stakeholder & customerinterviews)

● Help define the product vision

● Help define the product strategy

● Collaborate with design, engineering &stakeholders to define product roadmaps

● Define success measures and aim to shortenfeedback and iteration cycles

● Plan & facilitate various workshops

● Elaborate Epics and Features into User Stories

● Lead or participate in the Daily Standup, SprintPlanning Meetings, Sprint Demo andRetrospectives

● Collaborate with design & engineering to defineproduct backlog, prioritise and maintain accordingto product strategy, business value and ROI

● Collaborate with design & engineering to defineprototypes and test with customers

● Support and develop Product Team Members

● Inspect the product progress with the team

● Communicate status to stakeholders

● Drive continuous improvement of the productdevelopment process

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Professional skills

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Exclusive Support team

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Best Marketing strategy

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Jobs & Education

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Professional skills

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Designs skills

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User interface

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User experience skills

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Product research

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Product thinking

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Zip Money x Product Rocket

Product Rocket helped foster a CRO culture, UX & SEO Improvements creating a centerpiece for business wide conversation and alignment..

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Product Rocket conducted

Product Rocket helped Wisr research, design and deliver new products to market. Taking just 6 months from idea to launch.

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Product Rocket helped foster a CRO culture*, UX & SEO Improvements.....

Product Rocket helped foster a CRO culture*, UX** & SEO*** Improvements creating a centerpiece for business wide conversation and alignment.

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Product Rocket helped deliver Customer experience journey mapping....

Product Rocket helped deliver Customer experience journey mapping & personas creating a centerpiece for business wide conversation and alignment.

Free Product Management Maturity Assessment.

Why do one? Because these assessments are instrumental in guiding strategic planning, resource allocation, and performance improvement. They create a foundation for a culture of continuous improvement, enabling organisations to enhance their product management practices and deliver successful outcomes.

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See What Our Clients Say About us

Sebastian Thiele

Head of Product - WISR

CEO / Company

"As a fast-moving technology business, our needs change on a daily basis and often what we need, we need yesterday. Product Rocket stepped in at a moment's notice to provide design resources for a very high profile and important set of projects. This was done with the utmost professionalism and under constraints of time and budget.

Colin Fraser

Head of product Amaysim

CEO / Company

"As a fast-moving technology business, our needs change on a daily basis and often what we need, we need yesterday. Product Rocket stepped in at a moment's notice to provide design resources for a very high profile and important set of projects. This was done with the utmost professionalism and under constraints of time and budget.

Tanya Maddalena

Head of product Invoice2go

CEO / Company

“Product Rocket were instrumental in helping me and my team scale - Fast. Mandar, who came on board as a Senior Product Manager got to work immediately. Within a few short weeks he had understood the problem, analysed the data, formed a strategy and presented solutions. As a result, we had a product in the market within a few short ...."

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